Consumer behavior theory to develop a sound marketing plan for a Essay

Consumer behavior theory to develop a sound foodstuffing plan for a hypothetical product or help - Essay ExampleThis maximum capacity of plant production especially if the demand is high cannot completely compete with other paint producing confederation. This remains hotshot of the big challenges of the company that it takes into consideration at present time. Aside from continuing innovation of its products, Paint X Corporation continuous to aim for strong market penetration.Although situated in London, Paint X Corporation is providing quality paints in the international market. It is in this regard that the market segmentation variables be needed to be analysed based on the international level. Paint X Corporation is supplying paints across Europe, Asia and through out the entire world. Based on this consideration, it cannot be denied that the companys consideration of its segmentation variables is a bit complicated. Everything needs to be designed based on a universal approac h on geographic, demographic, psychographic and behavioralistic consideration. On geographic consideration, various competing paint manufacturers in Europe are good reasons to create more innovative quality paints. This is clear when cost of raw materials was considered in order to compete with multinational companies (Renart and Pares, 1991). The world is such a huge market. Around 6 billion people today are living in the world (Sheffield, 1998). This is a potential market considering that these people need shelter and quality way of life. Paints are part of visual effects. Visual effects are said to influence peoples perceived usability, satisfaction and pleasure (Moshagen and Thielsch, 2010). Colors from paints bring decorative appeal (Smith et al., 2003). Paints are used everywhere and this exclusively implies higher significant acceptance of these products.Maslow believed that humans have five hierarchies of needs and these are physiological, safety, social, esteem and self-ac tualization (Robins and Timothy, 2010). In the event that the first need is substantially satisfied,